Tuesday 16 March 2010

INSA - Rare Interview














INSA is a fine artist and designer who has established himself from a graffiti background through extensive street level work and gallery shows around the world. Throughout his career, INSA has allowed himself to explore different approaches and outlets for his artistic agenda, including designing signature collections for brands such as Kangol, Kid Robot and Oki-Ni, as well as starting his own heel company ‘INSA HEELS’. He has undertaken many private commissions for clients such as Sony and Nike and was recently invited out to Sweden as one of only two British artists to help curate and sculpt the 2008/2009 ICE hotel.

Well known as a lover of legs, heels and backsides INSA’s canvases and installations are often hyper real, finely crafted creations in which sexual desire and fetishism merge and contrast. Always with a heavy sense of irony, INSA visually exaggerates the notion of objectification meets product/wealth with graphically depicted oversized body parts that are suspended in the controlled space of a pair of trainers or bold black and white graphic patterns. INSA uses these powerful patterns to play with and distort the spaces where his work is installed to entice the viewer into the ‘fantasy’; a shallow fantasy of materialistic aspiration where sexual objectification is flaunted as a symbol of wealth and success.

“INSA’s world is one where art, product, graffiti, fetishism, and desire collide.”
The video is courtesy of Juxtapoz magazine. Read more about INSA here-http://www.insaland.com/

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